基于Python对智能手机市场影响因素分析

【摘要】 随着科技的进步和消费习惯的改变，智能手机无法迅速占领全球手机市场。它的营销有其自身的特殊性。国内市场。目前国内智能手机市场正处于垄断竞争中，市场竞争十分激烈。资源的分配趋于合理，智能手机市场占有率趋于饱和。面对利润率的萎缩，制造商正在寻求正确的发展道路以求生存。

在本文中关注当今市场上最流行的六种智能手机。通过python分析和分类屏幕，像素，CPU，运行内存，机身内存，市场份额，销售价格等项目指标。结果，屏幕、像素、CPU和运行内存可归为一类，市场份额和销售价格的一种，机身内存被分为一类。

本文研究的目的是通过研究影响手机价格的因素，更清楚地了解手机的主要放置参数。从结果中可以看到价格可以考虑的因素是：影响手机价格的因素、手机的品牌价值和市场份额，对于消费者来说，在购买手机时应该首先考虑的是决定是否要为手机品牌支付额外的费用。对于手机厂商来说，如果要卖产品，取得了不错的效果，可以分析价格水平的三要素，市场份额直接影响企业的利润规模，从而影响企业品牌价值和手机价格的品牌价值市场份额持续。

【关键词】  智能手机，主成份分析，Python

Analysis of the Influencing Factors of Smartphone Market Based on Python

【Abstract】 With the advancement of technology and the change in consumption habits, smartphones can't be imagined to quickly occupy the global mobile phone market. Its marketing has its own particularity in the domestic market. Now the domestic smart phone market is in monopoly competition, and the market competition is very fierce. The distribution of resources tends to be reasonable, and the smartphone market share tends to be saturated. In the face of shrinking profit margins, manufacturers are seeking the right development path to survive.

In this article, we focus on the six most popular smartphones on the market today. We analyze and classify project indicators based on screen, pixel, CPU, running memory, body memory, market share, and sales price with python. As a result, screens, pixels, CPUs, and running memory can be grouped into one category, market share and sales price, and body memory is divided into one category.

The purpose of this study is to understand the main placement parameters of the mobile phone more clearly by studying the factors affecting the mobile phone price. From the results, we can see that the factors that can be considered in the price are: the factors affecting the mobile phone price, the brand value of the mobile phone and the market share. For consumers, the first thing to consider when purchasing a mobile phone is to decide whether or not to pay extra for the mobile phone brand. cost of. For mobile phone manufacturers, if you want to sell products, and achieved good results, you can analyze the three elements of the price level, market share directly affects the size of the company's profits, thus affecting the brand value of mobile phone prices and brand value market share continues.

【Key Words】   Smartphone，Principal component analysis，Python